The Non-Honesty of the Organics Label

Dishes advertised as local and organic at restaurants are not infrequently frauds. They may not be all-natural, as your menu promised, and may come from a huge national vendor like Sysco rather than a family-owned farm.

As the Slow Food movement gains popularity across America, terms like "sustainable" and "artisan" are showing up on more menus. But there are no actual "truth-in-menu" laws, and even the word organic is used loosely. There's a vast difference between the term "organic," which may mean food raised without pesticides or antibiotics, and the more intensive "certified organic," which is legally regulated by the U.S. Department of Agriculture. The phrase "all-natural," only means "minimally processed" with no artificial ingredients or colors.

A restaurant can call its ingredients organic whether they're factory-farmed Chilean products grabbed from the shelves of Wal-Mart or hand delivered by a small farm after being picked that morning.

Ultimately, diners need to be aware, self-educate, and ask questions. Diners also should pay attention to their taste buds. Organic generally tastes better -- produce is more earthy and pungent, and tomatoes have higher sugar and acidity.
AZCentral.com August 13, 2008

Organic means good business. Everyone is buying something organic these days, as consumers we all are facing the realism of the toxic overload on our bodies and our world and many are wanting to do whatever they can to help. However with our expanding knowledge on pesticides and chemicals in general, we are also opening the door to big business and the mis-use of the lable. As is already been seen by large outlets such as Walmart and Costco, Safeway or as it is known here in Texas Tom Thumb. All proudly displaying thier Organic lables. Over recent years the demand for organics has grown by a t least 20%, it is a $18 billion dollar business as of last years numbers. But is all organic, truly organic?

Truth-In-Menu Laws: If You Say It, Serve It

"Although the author of this AZCentral article claims that there are no Truth-In-Menu laws, this is not entirely correct. In fact, there is a so-called “Truth-in-Menu law,” which is meant for, and used by, restaurateurs to ensure that the information provided about menu items is accurate, and conforms to the federal regulations set forth by the Nutrition Labeling and Education Act (NLEA). However, it seems to do little to ensure compliance when it comes to stating the truth and nothing but the truth about what’s really on your plate.
In an article written by Stephen Bart -- attorney and associate professor of law and leadership at the Conrad N. Hilton College of Hotel & Restaurant Management at the University of Houston -- hospitality managers have the right to advertise their food and beverage products in a way that casts them in their best light, but may not misrepresent their wares.
These “accuracy in menu” laws are relatively straightforward, and their chief aim is to ensure honesty in menu claims, both in regard to the price charged and the food that is served. Part of this includes being careful when describing food attributes, including the preparation style, ingredients, origin, portion sizes, and health benefits. However, it’s a complex area, and becoming increasingly so due to greater demands from customers to know more about their food, especially as it relates to the origin of the food being served.
The word organic is used as loosely on restaurant menus as it is on other labels. And, the phrase “all-natural” means next to nothing, although the U.S. Department of Agriculture (USDA) defines the term as “minimally processed with no artificial ingredients or colors.”
As Mr. Bart points out, a good motto to help restaurants stay out of trouble would be: If you say it, serve it!" ---Mercola